Business. Scoop » Home Infrared Sauna Demand Rises As Wellness Spending Holds Firm In New Zealand
Press Release – Sun Stream SaunasInfrared sauna technology sits at the growth edge of this broader market shift. New Zealand’s home wellness market is continuing to track a global trend, with consumer interest. . .
Press Release – Sun Stream SaunasInfrared sauna technology sits at the growth edge of this broader market shift. New Zealand’s home wellness market is continuing to track a global trend, with consumer interest in residential infrared saunas strengthening alongside broader growth in the wellness economy. According to the Global Wellness Institute’s 2025 Wellness Economy Monitor, as reported by Business. Scoop (Scoop Media), the global wellness economy grew 7. 9% from 2023 to 2024, reaching a record US$6. 8 trillion (approximately NZ$11. 7 trillion). That momentum is being felt locally, with health-conscious consumers increasingly investing in at-home recovery and wellbeing equipment. Infrared sauna technology sits at the growth edge of this broader market shift. Grand View Research, via Auckland. Scoop, reports that the global sauna market reached an estimated US$954. 3 million (approximately NZ$1. 62 billion) in 2025 and is projected to expand to US$1,556. 8 million (approximately NZ$2. 65 billion) by 2033, at a compound annual growth rate of 6. 4%. Infrared technology specifically is forecast to grow at 7. 5% annually through 2033. Within New Zealand, Auckland is emerging as a key driver of residential sauna investment, with more buyers seekinginfrared saunas in Aucklandfor post-workout recovery, injury management, and daily wellness routines. The range of buyers entering the market spans athletes managing muscle soreness after training, surfers seeking tools to reduce inflammation, and households looking to establish a dedicated wellness space. Interest inoutdoor saunas in NZhas also grown, though providers note that installations in outdoor areas require full weather protection to ensure safe and optimal operation. Providers such as Sun Stream Saunas NZ have expanded their product range to meet this demand, offering premium home infrared saunas with features including ultra-low EMF technology, 360° body coverage, and a lifetime warranty, with models starting from NZ$3,995 and free nationwide delivery. As the line between fitness infrastructure and home design continues to blur, residential sauna ownership in New Zealand looks set to shift further from a luxury consideration towards a mainstream wellness investment. Content Sourced fromscoop. co. nzOriginal url