Kilwins Names Kelli Schroeder Chief Development Officer as Franchise Expansion Continues - Frozen Food Europe
Kilwins, the premium confectionery and ice cream franchise, has appointed Kelli Schroeder as chief development officer as the company continues to expand its footprint across the US. Schroeder succeeds Ron. . .
Kilwins, the premium confectionery and ice cream franchise, has appointed Kelli Schroeder as chief development officer as the company continues to expand its footprint across the US. Schroeder succeeds Ron Galbreath, who is retiring after years of leadership and service to the brand. She brings more than 15 years of franchise development experience, with a background spanning franchise growth in the US and international markets. A Certified Franchise Executive, Schroeder has built and managed franchise development teams, entered new markets and worked with entrepreneurs pursuing business ownership. Most recently, she was vice president of franchise development at Threshold Brands, where she oversaw growth across a portfolio of 10 home-service brands in the US and Canada. “Kelli brings the rare combination of proven franchise development leadership, global growth experience and the firsthand perspective of a franchise owner,” said Brian Britton, president and CEO of Kilwins. “She understands how to build high-performing teams, open new markets and support entrepreneurs through every stage of the ownership journey. We are thrilled to welcome her as we thoughtfully expand Kilwins into more communities while protecting the magic our guests and franchise owners have valued for generations. ”Schroeder’s previous leadership roles include positions at WellBiz Brands, Wingstop Restaurants International, Brinker International and eXp World Holdings. She also operates as a multi-unit franchisee of Miracle Method, giving her direct experience with the responsibilities and economics of franchise ownership. “Kilwins has been part of my life since childhood –spending summers with my grandparents in North Carolina which included several trips to the local store,” Schroeder said. “Now I get to help more entrepreneurs bring that same sense of warmth, tradition and joy to their own communities. I am honored to join the team and help build the next chapter of growth for a brand that means so much to so many families, including my own. ”The appointment comes as Kilwins seeks to add locations while maintaining the traditions that have defined the company since its founding in 1947. The brand was recently named the No. 1 Best Dessert/Treat Chain in the US in USA TODAY’s 10Best Readers’ Choice Awards. Galbreath will work with Schroeder during a transition period, helping ensure continuity as she takes responsibility for Kilwins’ development, real estate and construction teams. Find out more at:https://www. kilwins. com