T. I. Expands Business Empire With Global Publishing Deal Covering Entire Songwriting Catalog
Skip to contentT. I. has signed a global publishing agreement with Reservoir Media, placing his entire songwriting catalog, from classic hits to Kill the King, under one roof. T. I. has added another major. . .
Skip to contentT. I. has signed a global publishing agreement with Reservoir Media, placing his entire songwriting catalog, from classic hits to Kill the King, under one roof. T. I. has added another major business move to his résumé. The King of the South has signed a global publishing agreement withReservoir Mediathat covers his entire songwriting catalog, including material spanning more than two decades of Hip-Hop. The agreement includes songs from T. I. ’s latest album,Kill the King, as well as many of the Atlanta rap icon’s signature records. The move gives Reservoir Media publishing rights to one of the Rap’s most recognizable collections of songs like “What You Know,” “Live Your Life,” “Whatever You Like” and “Bring Em Out. ”The deal also positions Reservoir to oversee opportunities involving licensing across film, television, advertising and other media. The larger vision allows the company to manage the long-term value of T. I. ’s songwriting catalog. For T. I. , the agreement represents another strategic business decision beyond recording and performing. Publishing deals have become increasingly important as music catalogs continue to generate revenue through streaming, synchronization licenses and other entertainment partnerships. READ ALSO:Jimmy Jam Explains Why Artists Are Taking Different Paths As Catalog Sales Reshape the Music BusinessT. I. ’s catalog has helped define multiple eras of Hip-Hop, producing chart-topping singles and Grammy-winning recordsBy bringing his full body of songwriting work under Reservoir’s umbrella, the company adds another heavyweight catalog to its growing roster of acclaimed songwriters and creators. The agreement also includes “Let Em Know,” T. I. ’s latest hit, which has helped fuel the momentum surroundingKill the King.