This Italian hair-washing trick boosts scalp health
Italian women love to take care of their hair. A lot. I’m not just saying this because my mental image of gorgeous hair includes quite a few Italian women (I’m thinking of Ornella Mutti and Monica Bellucci). . . .
Italian women love to take care of their hair. A lot. I’m not just saying this because my mental image of gorgeous hair includes quite a few Italian women (I’m thinking of Ornella Mutti and Monica Bellucci). They’ve admitted it themselves on several occasions. For example, Gilda Ambrosio, co-founder of the brand Attico, explained it this way toVogue. com:“Italian women always have their hair styled and theirnails perfect. It’s something they don’t put off, even when they have a very busy day,” she said. And the world’s most famous Italian hairstylist, Rossano Ferretti, also confirmed this to this publication when we discussed the topic. “The culture of hair care is deeply rooted in family traditions in Italy. From an early age, children are taught the importance of properhair care, often learning hair-washing techniques and secrets passed down from generation to generation. It’s common for hair care knowledge and practices to be shared within families, creating a strong sense of heritage and continuity,” he said. And of course, there’s no habit more deeply ingrained and enduring than the one learned at home from childhood. A technique to oxygenate the scalp and improve hair healthThat’s why we’re interested in discussing theshampooing methodstrictly followed at Rossano Ferretti spas around the world. The creator of the famous “invisible haircut,” he confirms that we don’t usually wash our hair properly. Nowhere in the world. And that, combined with poor lifestyle habits, affects hair health. “For example, in Korea, many women experience increasedhair lossdue to pollution. And in India, where women have always had healthy hair, that hair quality is beginning to get lost. ”That’s why his hair-washing technique is so crucial. It’s one of the hallmarks of the protocols at his hair spas — and it can be done at home. We can attest that it makes a difference: the hair is cleaner, lifted from the roots and the scalp is oxygenated. We’ve dubbed it the “5 cardinal points” technique. Valentina Vetrugno, Rossano Ferretti’s art director, explains it to us: “Our shampooing method is based on the idea that a healthy scalp is the foundation of beautiful, strong hair. That’s why we recommend applying the shampoo to five strategic points to distribute it evenly:Front hairlineThe crownThe right side of the headThe left side of the headThe nape of the neckThis ensures that the shampoo is distributed evenly. But the technique doesn’t end there; as the expert points out, it’s important to “massage with your fingertips, never with your fingernails. ” The movements should be gentle and circular, lightly stimulating the scalp without rubbing too hard. The massage helpsstimulatemicrocirculation, promotes oxygenation of the skin and turns shampooing into a moment of wellbeing,” she adds. The value of taking your time when washing your hairRegarding the age-old question of whether to shampoo once or twice, the Rossano Ferretti expert recommends twice as a general rule, but using more shampoo on the first wash (about the size of a walnut) and slightly less on the second (about the size of an almond). And here’s another recommendation — one that isn’t always easy to follow in our day-to-day lives when we keep repeating the mantra “we just don’t have the time” — take your time when washing your hair. “It’s important to set aside a few minutes for washing and make sure to rinse the product out thoroughly. When there’s a buildup of residue or excess oil, a second application of shampoo can be beneficial for a deeper cleanse. For us, washing isn’t just a hygiene step; it’s the first step in hair care,” she concludes.