UAE’s MusicNation joins the Human Artistry Campaign as its first Middle East signatory
Music Nation Copyrights Management(MusicNation) has joined theHuman Artistry Campaign, the global coalition advocating for responsible artificial intelligence and protections for human creativity. TheUAE-based. . .
Music Nation Copyrights Management(MusicNation) has joined theHuman Artistry Campaign, the global coalition advocating for responsible artificial intelligence and protections for human creativity. TheUAE-based music rights organization becomes the first signatory to the campaign from theMiddle East, the two said in a joint announcement on Thursday (June 25). TheHuman Artistry Campaigndescribes itself as an alliance of nearly200organizations spanning music, film, television, publishing, journalism, voice acting, and photography. TheHuman Artistry Campaignsupports AI that protects creators’ rights and ensures artists, songwriters, performers, publishers, and labels retain control over the use of their work, voice, image, and likeness. MusicNationsaid its participation reflects its role in implementing theUAE‘s vision for the protection and enforcement of musical copyrights. “The UAE has quickly established itself as one of the world’s most forward-looking markets for AI, innovation and the creative economy,” saidRasha Khalifa Al Mubarak, MusicNation’s founder and chairwoman. “As that momentum accelerates,MusicNationand our allies in the Human Artistry Campaign seek to support the next phase of growth on trust, transparency and respect for human creativity. “We are proud to join theHuman Artistry Campaignto support responsible AI, clear licensing frameworks and protections that ensure creators and technology companies can thrive together. ”“We are proud to join theHuman Artistry Campaignto support responsible AI, clear licensing frameworks and protections that ensure creators and technology companies can thrive together. ”Rasha Khalifa Al Mubarak, MusicNationAmer M. Samhoun, MusicNation’s CEO, said: “Human creativity is the foundation of music. As new technologies emerge, our goal is not to impede innovation, but to help ensure it develops on a foundation of respect for creators, clear licensing, transparency and trust. “That is essential for artists, for technology companies and for the future of the creative economy,” addedSamhoun. TheHuman Artistry Campaignwas launched atSXSWin 2023 by theRIAAand theNational Music Publishers’ Association. In January, it launched the “Stealing Isn’t Innovation” campaign, an open letter signed by nearly800artists, writers, and performers, among themCyndi Lauper,Bonnie Raitt,andR. E. M. The coalition has also backed US legislation targeting unauthorized deepfakes and voice clones, includingTennessee‘sELVIS Actand the federalNO FAKES Act. “Human creativity is the foundation of music. As new technologies emerge, our goal is not to impede innovation, but to help ensure it develops on a foundation of respect for creators, clear licensing, transparency and trust. ”Amer M. Samhoun, MusicNationMusicNation‘s existing partners,BMIandSoundExchange, are both members of the campaign, according to the joint statement. “MusicNation’s support reflects the growing global recognition that responsible AI must be built with respect for human creativity,” saidDr. Moiya McTier, a senior advisor to the Human Artistry Campaign. “MusicNation’s leadership in the Middle East is an important addition to this growing international movement that prioritizes creators,”McTieradded. MusicNationpartnered with SoundExchangein March 2025 to collect and distribute neighboring rights in theUAE, building on an earlier agreement withBMI. The company received formal approval from theUAE‘sMinistry of Economy and Tourismto license, collect and distribute public performance and neighboring rights in June 2025, and began operations in October. ChairwomanAl Mubarakis an Emirati rights lawyer and creative patron who also chairsMusic City UAE, a development being built in partnership withUniversal Music Group. “MusicNation’s leadership in the Middle East is an important addition to this growing international movement that prioritizes creators”Dr. Moiya McTier, Human Artistry CampaignIn 2017, theUAEbecame the first country to appoint a Minister of State for Artificial Intelligence, and it has set a target of becoming a global leader in AI by2031. TheMiddle East and North Africawas the joint second-fastest growing recorded music region (along with Sub-Saharan Africa) in 2025, and saw recorded music revenues increase by15. 2% YoYlast year. Music Business Worldwide